The person behind the keynotes

My story

I help leadership teams stop wondering about AI and start using it. My view is simple: AI adoption is first a management and leadership challenge. The technology is the easy part. I do it with clear strategy and a practical understanding of how change happens inside organizations.

Based in Utrecht, The Netherlands, I work with companies in pharma, manufacturing, and professional services, industries with high stakes and little patience for hype. My clients are VPs, C-suite leaders, and the people who advise them.

I have delivered over 100 keynotes across 10+ countries, spoken at events like The Global AI Summit, and worked with teams ranging from 10-person leadership councils to audiences of thousands.

My focus is what you do with AI, starting the week after we meet.